If you are not maintaining your CRM database, you’ll build a bad “sender score.” It also indicates that you are not managing the most essential piece of your business: customers and prospects. It will result in failed email programs and ineffective marketing and sales results for your company.
Our free guide, “Dealing with Your Database in HubSpot,” provides step-by-step instructions on how to achieve an efficient, successful HubSpot database.
This guide takes you through the variables that require maintenance, what they mean, why they are important to attend to, and how to manage them. More specifically:
Keeping a database clean and scrubbing it periodically will help optimize your sender reputation and increase your deliverability quotient—ultimately optimizing all your marketing and sales efforts. Learn how by filling out this form and downloading this helpful guide now.