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Chelsea Lamb

Chelsea Lamb has spent the last eight years honing her tech skills and is the resident tech specialist at Business Pop. Her goal is to demystify some of the technical aspects of business ownership.

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Why Manufacturers Need a Strong Digital Strategy Now More Than Ever

Posted by Chelsea Lamb on Jan 27, 2021 10:32AM

This post was written by a guest contributor. Chelsea Lamb has spent the last eight years honing her tech skills and is the resident tech specialist at Business Pop. Her goal is to demystify some of the technical aspects of business ownership. 

Improve Your Manufacturing Digital Strategy and Strengthen Customer Loyalty

Staying competitive through the COVID-19 pandemic has demanded that B2B manufacturers undergo a rapid digital transformation. This accelerated shift to eCommerce represented a shock to the system in an industry built on sales reps and in-person trust-building. However, as the pandemic wears on and businesses grow accustomed to new ways of working, business owners are realizing the value of a robust digital presence.

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