Grant Marketing Blog

6 Marketing Trends to Look for in 2022

Posted by Bob Grant on Dec 2, 2021 11:18AM

Digital Marketing Remains a Powerful Strategy for Industrial Manufacturers

Many of the marketing trends for 2022 focus on digital components. A strong online presence has never been more important, the adoption of artificial intelligence (AI) technology is expanding, and there are more social media options than ever before. In addition, trends toward specialized company content and personalized content are proof that in the marketing world, content is (still) king. Here are six of the top marketing trends for the coming year—relevant and applicable to all sales pipelines, not just industrial manufacturers.

Read More

Topics: Boston marketing agency, Industrial Branding, Industrial Marketing, Business Development Marketing Strategies, Marketing, Sales, and Service, Account-Based Marketing

Why Manufacturing Needs Account-Based Marketing

Posted by Bob Grant on May 27, 2021 10:9AM

ABM Produces Better ROIs and Company Collaboration

What if we told you that you can adopt a marketing strategy—pretty much designed for B2B manufacturers—that doesn’t have you chasing down prospects that are complete unknowns. Oh, it also garners higher ROIs and cross-functional collaboration. Would you like to hear more about it?

Read More

Topics: ABM, Account-Based Marketing, ABM Strategy for Manufacturers, ABM Strategy

Subscribe to Grant Marketing Blog Notifications

Recent Posts

Posts by Topic

see all

Follow Me