Grant Marketing Blog

4 Helpful HubSpot Tips to Improve Sales Efficiency

Posted by Jason Underhill on Aug 5, 2019 3:39PM

How to Save Time in HubSpot and Become a More Effective Sales Organization

HubSpot is generally viewed as a platform that helps businesses perform various marketing activities. While this notion is true, many people overlook the platform’s viability as an effective sales enablement tool. With a subscription to HubSpot’s Sales Pro, your business will have with the all the tools your sales team needs to effectively engage buyers throughout each stage of the buying process.

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Topics: Sales Enablement Strategy, Marketing Automation, Marketing Software

Do I Need Marketing Software for My Industrial Company?

Posted by Jason Underhill on May 9, 2019 12:17PM

Top 5 Benefits of Marketing Automation for Manufacturers

Marketing software certainly isn’t a new technology, but many industrial businesses are still pondering whether or not they should make the switch to an automation platform. According to EmailMonday, “On average 51% of companies are currently using Marketing automation. With more than half of B2B companies (58%) planning to adopt the technology in 2019.” So, perhaps it’s time to consider the upside of marketing automation for your manufacturing company?

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Topics: Sales Enablement Tools, Marketing for Manufacturers, Marketing Automation, Marketing Software

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